Like other great Habano brands such as Montecristo and Romeo y Julieta, Sancho Panza takes it name from a masterpiece of world literature. In Don Quixote, the famous 17th Century Spanish novel by Miguel de Cervantes, it was Sancho Panza who served the errant knight as his faithful squire.

His name was first used for a Habano in 1848 and since then it has enjoyed a reputation for quality amongst discerning smokers. The range today includes an example of the largest size of Habano available, a 235mm (9 ¼ inch) Gran Corona, which bears the simple name of Sancho.